Magnus Franzén-Rossi

Partner - London

I help pharma reimagine its role in healthcare and customers and patients’ lives.

I’m passionate about helping pharma companies figure out how to better serve their patients and make the shift from volume to value.

I’ve supported top pharma companies with business and operating model design and I bring a blend of strategic story-telling and operational understanding to the table.

I work across the pharma value chain in strategic and operational projects in areas such as commercial strategy, patient experience, customer engagement, digital health, and outcomes and evidence.

Related insights

Delivering better patient experiences and outcomes – the next generation of pharma patient support

17 April 2024

This article explore how pharma companies can do more for people that are on their treatment, and what practical steps can be taken to get there.

From adherence to outcomes: The Patient Support Programme of the future

18 January 2024

Discover how the new generation of PSPs are showing the way by creating an integrated environment where human engagement, technology and data co-exist in symbiosis.