While the traditional business of the main logistics leaders is losing speed, operations are recognizing the need to reinvent themselves and identify new sources of growth. Our client is taking up the challenge of thinking differently and setting up a dedicated innovation unit within its organization.


The challenge: to encourage collective intelligence to generate hundreds of innovative ideas adapted to the client’s internal problems. By bringing together experts in creativity, design, and prototyping, it wishes to put an end to internal frustrations and revitalize the teams around an innovation approach to come up with new services and optimize cost centers.

Responses and Key Success Factors

Wavestone is supporting the unit’s launch and managing the innovation challenges. To encourage creativity and boldness and bring new energy to the client’s teams, collective intelligence experts are helping define the challenge, leading creativity workshops, and identifying the services with strong future potential.